Wednesday, July 31, 2013

£3Million Legal Battle Won By Rihanna

 

Rihanna has won her High Court legal battle against fashion chain Topshop over T-shirts bearing her image. The singer sued the high-street store’s parent company Arcadia for £3.3million over the T-shirts, which featured a photo taken of the star during a video shoot in Northern Ireland in 2011.

Topshop had disputed the claim, but Mr Justice Birss today ruled in favour of the singer in the High Court after a hearing in London.

He said Topshop’s sale of a Rihanna T-shirt had been an act of “passing off”, and that a “substantial number” of customers were likely to have bought the T-shirt of a “false belief” that it had been authorised by the singer.

The judge added that was damaging to her “goodwill” and represented a loss of control of her reputation in the fashion sphere.

He said it was for the singer not Topshop to choose what garments the public thought had her endorsement.

10 THINGS YOU DINT KNOW ABOUT MESSI

Lionel Messi is a like a Playstation player who has the metallic taste of Diet Coke. Mixing expressions of Arsene Wenger and writer Fabian Casas, we get the image that the general public has of the best player of the moment.

Indeed, one of the most spectacular players of all time is known to have a rather depressing and bland personality. This article will change the way you see him…

Here are 10 facts about Messi you’ve probably never heard before:

1.He used to stuff his face with pastries and Milanese escalopes

When Messi was a child, a coach had found the right method for him to surpass himself constantly: he promised him a “alfajor” the full Argentine pastry sugar for every goal scored. Leo scored 5 or 6 then had swallowed his due.

The four Golden Ball has always loved food. His favorite dish: escalope Milanese. His mother was cooking them two or three times a week during his stay in Catalonia.

When Josep Guardiola was appointed coach of Barca, he quickly realized that his gluttony was problematic. The press began to call Messi “the star of porcelain” because of his recurring injuries, partly due to his unhealthy lifestyle.

Guardiola decided to remove the Coca-Cola vending machine from the training center , which Messi used and abused, and he appointed a physiotherapist, Juanjau Brau who taught him to “not run away when he saw a salad.”

“La Pulga” began to eat vegetables and stopped to spend the night watching the Argentine championship matches. And injuries have become more rare. To complete the job, Messi got engaged with a childhood friend who was studying to become a nutritionist, Antonella Rocuzzo.
Messi and antonella roccuzzo, his fiance who is also a nutritionist.

2. He did not manage to finish the autobiography of Maradona

Messi said his favorite book was “El Martin Fierro.” It is a well-known book in Argentina, somewhat equivalent to the “Little Prince” in France. The book is laminated manual for school and talked about when you’re stuck with nothing to say. The success providing him assurance, the Barcelona star now assumes that he never reads and he is not even able to overcome Maradona’s autobiography.

His cultural universe is a wasteland. He stopped watching the series “Lost” and “Prison Break” because the story was too complex for him. At most a few films, such as “Cuidado, bebe suelto” or “El hijo de la novia” as the heroine reminds him of his grandmother (discussed).

Outside his sport, his passions revolve around the PlayStation – he excels at football simulations – and Disneyland, where he likes to walk.

Alexandre Julliard, co-author of “The Mystery Messi” says:

“Like many working-class children in Argentina, there is no room for anything other than family, friends and football. That’s what built him. ”

Away from the football field, Messi is really bored. He has long slept 12 hours a day to kill time and his brother Rodrigo talks about the first years in Barcelona as a sad routine: nap, Playstation and family.

However, Messi is not a stupid boy. All those who know him say he is quick to pick up things, quite smart actually. He is of a humble type and also very polite. The footballer Pedro Zabaleta, his friend from youth teams, said outright that he is “a better human being than a footballer.”

3. He is socially inadequate

During his youth, Messi was so shy that people sometimes thought he was mute or autistic. Journalist at El Pais, Roman Besa tells a story that illustrates his inability to communicate:

“One day, Lionel entered the field with a plastic spoon in his mouth. He did not let go until the end of the session. It was a way to show that he was upset. For what reason? Nobody knew and nobody has ever tried to find out. ”

His teachers advised parents to take him to see a psychologist. At nearly 26 years old, the Barcelona is a bit more confident now but he is a nightmare for journalists to interview. And he hates talking on the phone. Even wirh Maradona, who said:

“It’s harder to get Messi on the phone than to interview God. ”

To communicate, the footballer uses his relatives. At school, it was a friend who raised his hand when he had a question. Today, he uses SMS to pass important messages. To say that the presence of Ibrahimovic to Barca was troublesome, he wrote to Guardiola

“Well, I see that I’m not really important for the team, so … ”

This inability to socialise is probably the sport strength of Messi. Locked in his world, he is at home on the pitch, impervious to pressure from other people, even at the most publicized level. His coach Tito Vilanova said he plays just like when he was 13.

4 It is an anonymous footballer who inspired the destiny of Messi

It is a footballer who has fallen into oblivion who convinced Messi’s father that the fate of his son was in Europe. In 2000, the transfer of young players from Latin America to the Old Continent were rare. But this year, Leandro de Petris was leading the way. The 12 year old was a little star in Argentina and AC Milan decided to secure his services.

At this time, the talent of Messi began to dazzle his country. He was the best player of “maquina 87″, the selection of young Newell’s Old Boys who won four championships in six years. So Jorge Messi would hire two agents to get him a test in a big club.

Messi landed in Barcelona because his father guessed there was good sportsmanship and financial future, not because the club was the only one to pay for his medical treatment, as the legend says. In reality, Leo had already been receiving injections of growth hormones for years to treat his illness.

In any case, the career of De Petris was much less brilliant than Messi: After years of struggling in Italy, he now plays Argentine third division.

5. He was recruited by Barcelona after juggling with an orange

Fabian Soldini,an agent poached by Messi’s father, said he must strike hard. In “The Mystery Messi” Alexandre Julliard and Sebastian Fest question Soldini, who said:

“I went to see Lionel and I gave him a few oranges and tennis balls. I told him: “You train to juggle it and within a week, I film.” A week later, Leo mastered his subject. He made 113 juggle with an orange, 120 with a tennis ball. I sent it in Barcelona who quickly told me to bring him along. ”

This is the beginning of the story. Conquered by the boy, Carlos Rexach, former coach of Barcelona, quickly sign a transfer agreement on a paper towel. And Messi is Barcelona player.

6. The Argentine Federation initially called him Leonel Mecci

Messi, who obtained dual nationality, shines in his first games with the youth of Barça. So, the Spanish Federation gets interested. It almost called him for a selection.

The Argentine Federation realizes it must enlist quickly not to lose him forever. In the rush, it sends a notice when it barely knows who he is. Barcelona receives it addressed to “Leonel Mecci.”

Messi is delighted: he is the only player playing outside Argentina to be part of the team under 20 years old, sacred – thanks to him – world champion.

The rest of his story with the Argentine selection is a series of disappointments. Xavi said Leo often gets “his morale destroyed” by his travels with the national team. He gets criticized because he is not as good as with Barca and because he does not sing the anthem.

He is treated as “pecho frio”, a coward, too smooth and too nice to honor the Argentine pride. When the team is eliminated from the 2010 World Cup in Germany, Messi cries in the dressing room so much that “he seems to convulse,” according to his coach.

7.He dedicates his goals to his beloved grandmother

It is thanks to her grandmother that Messi has persevered in football. It was her who led him to his training in Rosario, she convinced the coaches to play the little man with the biggest.

Alzheimer’s patient, she died when Leo was 10 years old. He still talks a lot about her and he dedicates his goals by pointing his finger at the sky

“I miss her so much. I so wanted her to see what I’ve become. It is for this reason that I dedicate my goals, because I like to think she sees me where she is ”

The passion of Messi is his family. His father, so hard with him, and his grandmother, but also his brother Rodrigo with whom he has long lived in the cocoon of the Barcelona suburb, his “Little Rosario”, Matias, the other brother, the more turbulent. His mother, too, he has the face tattooed on his left shoulder blade.

8. He speaks Catalan only when he is drunk

Messi understands Catalan but almost never speaks it It the standard of a club that boasts its nationalism. Successive presidents have never dared to constrain the star.

Finally, one evening in celebration of a title from Barcelona, he took the megaphone, perched on top of the bus, and shouted:

“Visca el Barça, visca Catalunya there aguante Argentina, la concha de su madre! ”

Translation:

“Long Live Barca, Long live Catalonia, and Argentina, (swearing words)! ”

Messi had a scarf around his head. He was drunk.

9. His best friends are always Brazilian

Messi has always had lots of friends. He was nicknamed “The Dwarf” or “La Pulga” (the flea), they laugh at his big ears, but his football skills command respect. When he returns to Rosario, he hangs out with his old buddies from the “maquina 87.”

In Barcelona, he was close to those with whom he has played since the age of 13, especially Fabregas and Pique, who he calls “Dad” because he has protected him from an early age.

But with the Brazilians it is always the best fun. Deco and Ronaldinho were his best mates. He chose to wear the number 30 because it is adding their two jerseys (10 and 20). These two, with Thiago Motta, now in Paris, made him experience the nightlife, to the point of angering his father. 

Then there was the meeting with Sylvinho, who says:

“Leo asked me questions, he wanted me to help, to take his hand in some way. One day, for example, he wanted to change euros for yen, but he did not know how to do it. I went down to the hotel reception for help. ”

Today, Alexandre Julliard said:

“In Barcelona, his two closest friends are Dani Alves and the second goalkeeper Pinto. At the club, some even say that he is under contract just because he is a friend of Messi. ”

10. “Inmessionante”, the word that entered the dictionary

As the word “zlataner” makes you crazy. Well, know that Messi, too, had the right to become a common name. Santillana dictionary joined the adjective “inmessionante” whose definition is as follows:

“Adjective that refers to Lionel Messi, the perfect way to play football at its unlimited capacity to excel. Says the best footballer of all time. ”

This is the Argentine coach Alejandro Sabella, driven by Pepsi, which has campaigned for this neologism.

We say that Messi deserves it. His way to dribble the ball glued to the outside of his left foot, is unique. Guardiola believes that he is the only footballer to “run faster with the ball than without.” Messi, explains it like this:

 

“When I was a kid, I played on rotten wasteland in the streets, in my house. My ball control is adapted to these conditions with the outside game, obviously, because it’s easier to keep the ball … “

HOW TO IMPROVE YOUR DATING LIFE

List Of Rules To Date By 

1. That dashing sport who pursues you with wild romantic gestures has probably pursued other women with those same gestures in the past -- and will probably do so in the future, perhaps even while he's using them on you. 
2. When a man tells you he wants a woman who has "her own interests," that means he wants you not to complain when he golfs twice a week.

3. The little tics of his that bother you at the beginning either become instantly unimportant once you fall in love -- or bug you more each day until you want to blow your brains out.

4. It's not always better to start off a relationship with super sex: The hotter it is at the beginning, the more disappointing the inevitable leveling-off.

5. How much he makes you laugh is more important than how much he makes -- or even how much he makes you happy in bed.

6. Personal hygiene is very, very important.

7. The two questions you should ask early in a relationship are, "How young a woman would you date if you could?" and, "Would you choose a woman with breast implants over a woman with small breasts all her own?"

8. If a man tells you he "loves really smart women," check out how he reacts when it's you all the people at the dinner party are listening to raptly.

9. The most romantic words a man can say are, "I can't wait to hear what you think about this." 

10. The most romantic words a woman can say are, "Just lie back and relax."

11. Sex on a beach only sounds romantic; the older you get, the more sand doesn't mix with your anatomy.

12. Just because a man is making passionate love to you every night doesn't mean he isn't cheating on you.

13. The man you thought was "too nice" to date in your 20s will look shockingly good at your college reunion.

14. "Bad boys" turn into bad men with drug and alcohol problems.

15. A man who is over 40 and says he "just hasn't found the right woman yet" isn't ever going to find that woman.

16. The eternal relationship dilemma is not "Do you love me?" but "How much togetherness is too much -- or not enough?"

17. If you fall in love with a divorced man whose marriage was terrible, you'll always look better by comparison.

18. Even the most resentful stepchildren eventually grow up and move out.

19. Being single is preferable to being lonely in a relationship.

20. Other couples' relationships, which may look enviously romantic from the outside, are, behind closed doors, probably just as screwed up as yours.

10 TIPS ON DIGITAL PHOTOGRAPHY COMPOSITION

INTRODUCTION 

All digital photographs consist primarily of two factors -

  • Exposure – which determines the amount of light to which the image sensor is exposed.
  • Composition – the arrangement of the elements that make up the image.

In a GREAT photograph these two elements are deliberately controlled to create a final result that satisfies the INTENT of the photographer.

All good photographers therefore need to develop what I like to refer to as good

COMPOSURE – the marriage of COMposition and expOSURE

1. THERE ARE NO RULES 

There are no rules of composition – only guidelines.

Within these tips you will find plenty of advice that may help you create better photos. Please do not treat any of these tips as rules that must be followed. Photography as with Art should be unconstrained and expressive. So whilst there are good reasons for incorporating these tips into the way you approach composition – it is equally important that you occasionally break all the “rules” and experiment with alternative ideas. 

2. KNOW WHAT YOU WANT TO SAY BEFORE YOU SPEAK 

Before you speak - think what you wish to say!

When we communicate by talking, before the words are uttered we form an intent for their meaning to the listener – and the reaction that we wish them to provoke.

Try the same approach with your photos. Consider in advance what you wish the photograph to “say” - maybe it's to tell a story in which the viewer can spontaneously determine the before and after events of the captured moment? Or

perhaps you wish to provoke a strong or even shocked reaction – or maybe humour, awe, compassion or sympathy. Or maybe you want the image to be symbolic – of beauty, serenity, good or evil.

Simply by having an intent you will find your photos start to express themselves more eloquently. 

3. CHECK AROUND THE FRAME 

Check around the frame.

Your eyes and a camera viewfinder tend to see the world differently. 

When our eyes see – we scan the view in front of us and our brains construct an image that isn't necessarily real – I am sure we have all experienced some of the well known optical illusions that prove this fact.

Our cameras image sensors tend to things as really are. 

It is very easy for us to be so intently focused on what we WANT to see the the final image that we fail to notice all that is actually there.

Getting in the habit of scanning around the entire image as framed in the viewfinder will often result in you noticing unwanted or unintentional detail in the composition.

4. LESS IS MORE 

Less is more

When someone views a photo they will (subconsciously) be scanning for a point of primary interest. We call this the focal point.

If the photo is cluttered – the viewer may miss the “point” of the photo - or lose interest in it too quickly because of the distractions. So keeping compositions simple actually makes images more powerful and memorable. 

5. LEAD THE VIEWER 

Lead the viewer to where you want them to go.

Humans tend to be naturally inquisitive and we tend to follow pathways to see what lays at their end.

Compositional pathways are known as “lead in lines” and provide the viewer a natural and pleasing visual journey to the main focal point of the composition.

Lead in lines can be actual pathways, fences, power lines, streams etc. etc. or more subtle via areas of contrast, shadows or bands of colour. 

6. RULE OF THIRDS AND GOLDEN SECTION 

Rule of thirds and golden section.

Novice photographers tend to centralise the main focal point of their image.

For example, people will be placed slap bang in the middle of the frame and horizon lines tend to neatly divide the image in half!

Now, whilst doing the above is not “wrong” per se – often the placement of the main subject or elements which divide the image “off centre” gives a more pleasing result.

The rules of thirds and golden section provide an compositional aids to this off centre placement of points of focal interest.

With each system the width and height of the rectangular image area are divided by three to create a grid. The grids each contain 4 points of intersection. Points of focal interest within the composition are then aligned with one or more of these points.

Areas which tend to divide the scene – horizons for example – are placed so that they fall on either the top or bottom dividing line. 

7. FRAME WITHIN A FRAME 

The world is full of frames – windows, doorways, arches, gaps between branches etc. etc..

Try composing your shot so that your subject is viewed through one of these existing frames. This can add significant punch to the composition as viewers such frames add intrigue and curiosity to the image. 

8. FOCUS ON THE DETAILS 

Focus on details rather than the big picture

Rather than try and include everything within a scene – try focusing on some smaller detail from which the viewer can determine the full picture.

This is a useful tip when photographing large and famous architecture – giving the viewer the “challenge” to solve the puzzle of recognising the landmark, holds the attention and therefore makes the image more interesting. 

9. BE DIFFRENT 

Be different

The majority of subjects are photographed from the same place and in the same way.

To add interest to your photos try changing the viewpoint from which you take them.

Try getting low – literally lay flat on the ground if necessary – especially when shooting subjects that we normally look down on, such as flowers and children.

Or find a higher viewpoint than normal and shoot down on subjects normally viewed at eye level.

Basically using a different from average viewpoint will make your images more distinctive and therefore carry more impact. 

10. LEAVE ROOM TO BREATH 

Give your subject room to breathe or move.

If taking a portrait photo where the subject is gazing to an unseen point outside of the frame – leave a little space in the composition in the direction of their gaze.

Not doing so can make the subject appear “crowded” and this in turn leaves the viewer feeling uncomfortable.

If shooting a moving subject – a galloping horse for example – leave a little space in front so the viewer senses that the action continued uninterrupted after the moment of the photo. This again avoids the viewer feeling uncomfortable about the image.

HOW TO MARKET YOUR BUSINESS WITH A BLOG

Do you want to become known as an industry expert, attract traffic to your website and boost sales? Blogging just once a month can deliver all that and more. More than half of companies that blog at least once a month have acquired customers through their blog, according to HubSpot’s The 2012 State of Inbound Marketing. (Sixty-six percent of those who blog weekly, and 78 percent of those who blog daily, have gained new customers.)

However much time you choose to invest, here are 10 tips for successful blogging.


1. Set a goal. Decide how your blog fits into your overall marketing strategy. Is the goal to promote your expertise, increase website traffic or interact with potential customers? Setting goals helps you measure results and determines what you’ll blog about.


2. Choose a blogging platform. WordPress, TypePad and Movable Type are three popular options that offer a variety of templates and plug-ins, and are simple to use.


3. Choose a leader. Whether it’s you or an employee, someone must take ownership of planning, obtaining and posting content, as well as managing the blog.


4. Create a schedule. Decide how often you will post, and stick to a regular schedule. Use an online calendar or Excel spreadsheet to plan and track post topics and dates.


5. Start writing. Your topics are limited only by your imagination and goals. Blog about trends in your industry (what new tax laws mean to clients of your CPA business); seasons (summer lawncare tips for clients of your landscaping business); or holidays (a toy-store owner could blog about the hottest kids’ toys for Christmas). Blog about news in your business, such as new products, new hires or upcoming events. Keep up on general news, too: Tying posts to trending topics attracts readers (a hair salon could blog about the best hairstyles at the Academy Awards).


6. Don’t stress. If you’re not a natural writer, don’t worry. Blog posts work best when they’re brief (under 500 words) informal and conversational, so just write the way you talk.


7. Use SEO. Optimize your blog for search engines by using keywords related to your business in post titles, in the first paragraphs of posts, and in post tags.


8. Use images. Photos not only attract readers’ eyes, but also boost SEO if you tag the images with keywords. Post only photos that you have the rights to use. Take your own photos, subscribe to a stock photo service like Thinkstock or Getty Images, or search online for “creative commons” photos that you can use by citing the photographer.


9. Interact. Allowing readers to post comments enables you to build relationships. To avoid inappropriate comments and spam, adjust your settings so you can approve comments before publication. Respond to every comment, even if just to say, “Thanks!”


10. Promote. Tell customers and prospects about your blog by promoting it on your social media accounts, in your marketing materials, in your email signature and newsletters, and on the home page of your website.